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Make Up

A beautiful young woman having her eyeshadow applied by a beauticianA few decades ago nice girls didn’t wear make up and plain girls just stayed plain. Now, however the use of make up is universally accepted.
Individual make up skills began to improve when women became more skin conscious. From the moment bare skin came into its own, the idea of make up as a camouflage began to die. Modern make up is protective and a subtle enrichment of natural colouring.
Make up is an art worth learning. Add to your basic knowledge of make up a little bit of your own imagination and you will soon learn to make the most of your features. If you look good, you feel good – that’s a simple fact – make up does that!

Psychologists have found that make up can actually enhance a woman’s self esteem and her sense of worth. Research indicates that women who wear make up are more successful than those that don’t wear make up and can expect to earn more (up to 12%). So despite the fact that your husband friends or lover tells you that you look great without all that make up stuff on your face, the majority of women do gain confidence from their make up (unless of course your friends are trying to tell you that you have overdone it a bit!) It is not necessary to wear masses of makeup – a few products properly applied is all you need.

Learn to see your face as a canvas. How good your make up looks depends on a base of well cared for skin. A twice daily skin care regime of cleansing toning and moisturising is the one thing that polishes your appearance to perfection. Ensure the make up and skin care products you use are right for your skin type. If you are not sure, check with your expertly trained beauty therapist. Skin should be cared for regularly – you don’t get a second chance with it.
Foundations
The purpose of a good foundation is coverage, to smooth out the imperfections of skin tone, not to alter your skin colour. Foundation should make your skin look as smooth and faultless as possible.
If you are pale, don’t try to warm up your skin tone by wearing a foundation that is too dark for you or vice versa. Add or subtract colour to your face with blusher or eye makeup.
When choosing foundation, ensure the colour is as near to your skin tone as possible – when applied it should blend into the colour of your neck. There should be no make up demarcation lines.
When selecting a foundation go to the salon or store with a clean face. Choose the colour that you feel is nearest to your skin tone, put a little on your cheek or angle of jaw and go outside and look at it in the daylight. Do not try to match the colour to the back of your hand, which usually bears no resemblance to the colour of your face and neck.
Foundations come in different textures to match different skin types. Liquids in bottles or tubes are the most popular as they suit nearly all skin types. Whatever the texture, make up goes on better when applied with a slightly damp sponge. Use sparingly and blend well, always finish make up with blending of all foundations with your fingertips. Mineral makeup is the latest buzz in make up and is popular worldwide.
Concealer
Every face, no matter how young or how good the skin is, will have some marks or blemishes and will probably have dark shadows under the eyes. The best way to deal with these imperfections is by using a concealing stick or cream. Dot concealer in required places with a fingertip or a little brush, then pat and pres it into the skin with your third finger. Make up is then applied.
Concealer should be the same tone as your foundation but lighter and remember to blend it very carefully to make sure you don’t look like you’ve got dots all over your face.
To cover heightened area such as a white scar or pigment loss, use one shade darker.
For dark circles under the eyes lower your chin and look in the mirror to see where the circles really are. Dot concealer along the line of the circle and blend by patting. Never rub or drag the skin. If you have bags under your eyes don’t let the concealer go onto the baggy area, it will only accentuate it. Some covering creams are medicated and useful for concealing the occasional spot or pimple.

Powder

You use face powder to “set” a make up giving it a finished look and staying power. A light covering of translucent powder is dusted over the foundation after application. It is colourless and won’t alter the tone of your make up, although it will lighten is slightly.
Take a generous amount of powder, put off the excess into the palm of your hand, and stating at the chin, apply upwards with gentle press and turn movements. Cover the entire face, eyelids too. Now dust across the forehead, down the cheeks and nose, across the chin. Brush or whisk away any excess. Powder should be an all but invisible film. Loose powder is best for the final finish to make up.
Pressed powder is sold usually in compacts and is convenient for touching up make up, but take care not to cake it on. Use face powder before you apply any powder cosmetics like powder blushers, eye shadows, but after you have used cream or pencil cosmetics like cream blushers.
Blusher
Blushers add colour and finish off make up. Even the prettiest made up face looks unfinished without it. It adds life and glow to every skin colour and sparkle to the eyes.
Of primary importance is that you apply your blusher in the right place – along the cheekbone, following it Along and emphasising under the bone – never above the cheekbone. Make sure that whatever goes on is blended. Blend out the edges; blend the colour down onto the bone until you have just the tone you want.
Blushers come in cream products and gels but powder is the most popular because it holds better.
There are many colours to choose from and you should make sure your blusher and lipstick combine well together. Don’t use blush and lipstick from two different families of colour.

Eyes
Eyes give your face much of its personality and women emphasise their eyes above other features. Eye make up can be a very simple affair or it can be a marvellous artistic creation. There are shadows, highlighters, eyeliners, mascaras and various pencils for shadowing, for brows and lining the inner eyelid. The choice is enormous.
Eye shadow
Any texture of eye shadow can be used, but blend and blend; strips of colour are most unattractive
When applying eye makeup, remember dark colours minimise and light colours emphasise

Eyebrow Pencils

For make up to be balanced eyebrows are important. Use the point of a well sharpened eyebrow pencil to define the eyebrows. If they are sparse, draw little lines like hairs, rather than a large defined line. Soften lines by brushing over entire brow with clean eyebrow brush. Choose a colour that matches the colour of your brows or one or two shades lighter.
Eyeliners
Eyeliners help define the shape and open the eye, but eye lining should be done with a delicate line. Apply with a very fine tipped brush. Look down and with one finger holding the eye taut, draw a fine line along the upper lid as close to the lashes as possible; end at the outer corners, do not extend.
Eyeliners often look better when smudged a little to blend in with the lashes and shadow.
Liquid eyeliners give a sharper line, pencil is more subtle. Add impact to the eyes with Kohl pencils, these are ideal to smudge the base of the top lashes, use at the rim of lower lashes – makes whites of eyes appear whiter and eyes look larger.
Mascara
Mascara finishes off your eye make up. Eyelashes need to be obvious, not spiky and thick, but long and feathery. Natural eyelashes are rarely long enough or dark enough to frame the eyes well. Mascara can be dark and you an often wear black even when your hair is brown. Always apply mascara to the top of the lashes first, then underneath. Coating lashes on both sides give them extra thickness. After applying mascara, use another brush to separate each lash on the top and bottom to prevent clumping. Build up mascara in layers; many thin coats are better than one heavy one. Allow coats to dry in between applications. Always apply two coats of mascara. Waterproof mascara prevents smudging and running and is great if you lead a hectic busy outdoor or sporty lifestyle.
Lips
Lips need shape, colour and shine. Learn to outline lips using a pencil. It gives a cleaner, neater, fresher look than lipstick alone. Ensure that the colour of the pencil works with the colour of the lipstick.
If you can’t find a lip pencil that matches your lipstick, use one that closely resembles your natural lip colour. A “Vegemite line’ is unattractive, so make sure the outline is blended completely.
Use a lip brush to apply lip colour – lip brushes give lipstick a better hold. It gets into the skin better and stays on better. A lip brush also allows you to use every last bit of colour at the bottom of the lipstick cylinder.
For more staying power, use foundation make up across lips first, then outline with lip pencil. Fix with powder then fill with colour. To lift and brighten your lip colour, use matching lip gloss.
Don’t be too concerned about changing the shape of your mouth; if it’s too big or too small, you can go over or under the natural line very lightly. Fill in with colour, but don’t make a hard line of a different colour around your mouth.
Successful application of make up depends on techniques acquired through practice.
BeautyCare Basics

The 10 Minute make up
The correct sequence of make up up is of the utmost importance. Emphasise one area only- eyes, mouth or cheeks.
Have a clean, well moisturised face and a simple range of cosmetics.
1.    eyebrow shape
2.    foundation
3.    powder
4.    blusher
5.    eye shadow
6.    eye pencil
7.    mascara
8.    define eyebrows
9.    outline lips
10.  colour and gloss lips

All Your Make Up Needs